Distributor Management for Automotive Components & Aftermarket OEMs

Automotive component OEMs distribute through a multi-tier channel — distributor to retailer to garage — with high SKU counts, warranty claims coming back from the field, and a constant need to see secondary sales downstream. An OEM DMS brings that whole chain into view.

The channel challenge in automotive & aftermarket

• Multi-tier distribution — distributor, retailer and workshop, each a step further from the OEM.
• High SKU count across parts and variants.
• Warranty claims raised from the field that need validation and tracking.
• Secondary-sales visibility — knowing what actually sells through, not just what shipped to the distributor.

Before sale to after sale, on one system

• Before sale — distributors and dealers book orders and schemes; the OEM sees demand.
• Sale & warranty — batch/serial data supports warranty, and dealer and retailer stock plus secondary sales are visible to the OEM.
• After sale — a warranty claim or query is assigned to the right distributor on an SLA, with escalation.

What automotive OEMs get

• Secondary sales and downstream stock visibility.
• A tracked warranty-claim workflow from the field.
• Scheme and commission management across tiers.
• Analytics on sell-through by product and territory.

Frequently asked questions